ABOUT US
1992 - Born in the heart of motorcycle country, in Cleveland, Ohio 1992. Bike Brite, Inc. was found on the premise that “If your bike is nice enough to ride, it’s nice enough to clean.” In 1991 lifelong motorcyclists began working in a partnership with Blue Coral, the world’s then largest automotive care product company, developing new and exciting products for the motorcycle industry and thus the name Bike Brite was born.
1994 - Bike Brite purchases a cargo trailer and hits the road with its 4 product line up, attending motorcycle events and rallies across the country including Daytona X2, Sturgis, Laughlin, Myrtle Beach, Laconia, Americade, J & P Events and Dealer Expo. As a result Bike Brite begins distributing its products through all major motorcycle parts distributors including Harley-Davidson, Drag Specialties, Parts Unlimited, Custom Chrome, Chrome Specialties, Tucker Rocky, KK Motorcycle Supply and Motorcycle Stuff. Bike Brite was distributing to over 6k Motorcycle Dealers and Bike Shops around the country.
1998 - Blue Coral was sold to Quaker State/Pennzoil and instead of watching the Bike Brite product line ride off into the sunset, Bike Brite separates from Blue Coral and purchases its own building in Mentor, Ohio where for over 30 years continued to build distribution channels and product offerings.
2004 - Bike Brite formulates over 22 products in its line up and secures 15 trademarked names.
2006 - Bike Brite decides it’s time to re-brand its line up with an all new look and its new corporate motto begins, “Ride Hard, Clean Easy.”
2007 - Through present day, with the rise of the internet shopping experience, Bike Brite focuses its resources to create a better web presence through social media platforms and video demonstrations for its line up. Bike Brite continuously grows as new and improved web technology becomes available. Bike Brite has all social media platforms available such has Facebook, You Tube, LinkedIn, X, Instagram, Pintrest, Yelp and Tumblr.
2009 - Bike Brite Contracts with Amazon.
2010 - Bike Brite Contracts with multiple online retailers.
2018 - Bike Brite secures its trade name in the EU
2020 - Bike Brite secures its trade name in India.
2021 - Bike Brite purchases a new high speed filling line to keep up with demand.
2022 - Bike Brite files for its second patent for its automotive line of products.
2025 - Bike Brite Launches its first e-commerce site through shopify.
2025 - Bike Brite contracts with My Store to sell its products with discount codes for USA Made Products.
Today, Bike Brite manufacturers more than 22 different products, 40 product skus, and has 15 trademarks and 1 patent. The Bike Brite Brand is currently trademarked on three continents and is still owned by those lifelong motorcyclists.
